IT’S TIME FOR PROFESSIONAL DETAILING TO SHINE
Consider This Your CTA to CCA (Create Consumer Awareness)… By Erin Reyes, IDA Communications Coordinator The professional detailing industry has experienced tremendous growth within the last few years and is expected to continue to grow and expand, the result of a number of factors, including increased
INK OUT NOW
No Sledgehammers, Please! By Kian Amirkhizi & Doug Snow It is quite natural for men to use the sledgehammer approach to most things in life, treating every problem with overwhelming horsepower. To put this phenomenon in visual terms, think of an untrained golfer preparing to hit
IDA WELCOMES A NEW CHAPTER IN INDIA
Association Expands Global Outreach… By Erin Reyes, IDA Communications Coordinator The International Detailing Association (IDA) is expanding once again! At the end of April 2019, the organization announced the addition of its newest international chapter in India. This is the IDA’s fourth international chapter overall—joining the United
THE ACHES AND PAINS OF PAINTLESS DENT REMOVAL
A Cautionary Tale… By Douglas L. Brown, Owner, Dent Clinic, NAPDRT Board Member I started my career in PDR in 1991. Since then, I have learned much about what PDR can do to a person’s body. First off, paintless dent repair can provide